The most accurate
way to understand
people on the move

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MFlow - The world’s most advanced journey measurement system

Customer insights using facial recognition and sensor technology

MFlow provides accurate and personalised information on customer journeys, generating insights that can transform the operational and commercial capabilities of your terminal or retail space.

It is the world’s most advanced real-time customer analytics system.

MFlow by Industry MFlow by Industry

Do you need...

  • ...to process more people, more efficiently?

    With minimal disruption and installation costs, MFlow's cloud based system allows you to use your existing space to its full potential, optimising resources and increasing footfall capacity with minimal infrastructure investment.

  • ...to better understand your customers?

    With an accurate understanding of customer demographics and behaviours, you can optimise the customer experience and gather intelligence to generate increased revenues.

  • ...to identify and differentiate customers?

    Surpass your competitors with a unique ability to identify and upsell to loyal customers, responding in real-time to VIPs or persons of special interest.

  • ...an anonymous, GDPR compliant system?

    MFlow captures anonymous facial biometric information without storing data about the individual (unless they give prior consent). The system is therefore wholly compliant with data protection regulations worldwide, including the European GDPR.

MFlow-improve-airport-efficiency
MFlow - Unique insights into your customers
MFlow - An improved passenger experience
MFlow - Anonymous and data regulation compliant
Already passengers are
spending on average less than
five minutes in security

MFlow delivers...

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mflow-passenger-insights

An accurate picture of the customer journey

  • MFlow facial recognition cameras can be positioned at specific waypoints to give visibility of journeys in real time, allowing you to eliminate queues instantly and create a smoother experience for the customer.
  • No other flow measurement solution provides the same level of accuracy over large distances and multiple locations.
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Personalised experiences

  • MFlow allows you easily differentiate the experience of separate lanes in and beyond the terminal area, whether that’s between premium and ordinary customers, or customers separated by country of origin.
  • MFlow facial recognition technology also has the potential to create watch lists of VIPs or security threats, age restrictions and ‘whitelists’ of staff to ensure they are not counted.
mflow-ticketless-journey
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Insights and analysis

Journey statistics

MFlow is a queue management system that provides statistics such as average queue time, maximum queue time, lane performance and dwell time.

MFlow - Journey statistics
Demographics

Understand the age and gender of people moving through your transit area.

MFlow - Demographics
Loyalty

In retail areas, MFlow cameras can register loyal customers to track repeat store visits and purchase patterns.

MFlow - Loyalty
Mood

Facial recognition technology can give you unprecedented insights into the emotions of your passengers by measuring their facial expressions.

MFlow - Mood

Data security

We are experienced data processors – our software is designed to meet the requirements of the Data Protection Act and GDPR, and this standard is used as a benchmark for clients globally.

World first

We were and still are the only company in the world to deploy facial recognition to measure the customer journey in an airport

Trusted platform

MFlow journey management is a proven platform since 2010, processing millions of customers each year.

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